
Product Engineering
Website Development
Websites that load fast, rank well and turn visits into enquiries.
What’s included
- Information architecture and content structure
- Custom design systems instead of themes
- Next.js and React front-ends
- WordPress, Shopify or a custom CMS
- Technical SEO, structured data and redirect mapping
- Core Web Vitals and WCAG 2.2 AA accessibility
Overview
Why it matters
A company website is usually the first thing a serious buyer checks. We design and build sites that explain what you do in seconds, work properly on a phone and give your team a CMS they will actually keep up to date.
Every build starts from content and conversion goals, not a template. We handle information architecture, design, front-end engineering, CMS integration, analytics, technical SEO and launch — including migration from an older site without throwing away its search rankings.
Who it’s for
- Companies whose website no longer reflects the size or quality of the business
- Teams replacing a slow theme or page-builder site with something faster and easier to maintain
- Startups that need a credible site before a launch or funding round
- Businesses moving domain or platform that need their search traffic protected
What you get
Deliverables, not vague promises
- 01
Sitemap and content plan
Page structure, messaging hierarchy and the content each page needs, agreed before design starts.
- 02
Design system and page designs
Responsive layouts for mobile, tablet and desktop, built from reusable components.
- 03
Production website
Hand-built front-end, CMS set-up, forms, integrations and hosting configuration.
- 04
SEO and migration plan
Metadata, structured data, sitemap and a one-to-one redirect map from any old URLs.
- 05
Launch and handover
Device testing, performance and accessibility checks, analytics verification and CMS training.
How we work
How the work is delivered
- 01
Discover
Goals, audiences, competitors and the content you already have.
- 02
Structure
Sitemap, page outlines and conversion paths, agreed before visual design.
- 03
Design
Design system first, then key pages, reviewed in the browser as early as possible.
- 04
Build
Components, CMS, integrations and content entry on a preview environment.
- 05
Launch
QA, redirects, analytics and Search Console checks, then a monitored go-live.
Technology and platforms
- Next.js
- React
- TypeScript
- WordPress
- Shopify
- Supabase
- Vercel
Related work
Where we’ve done this before


E-commerce website
Olazion
An online store for a personal care brand built around products with minimal ingredients.

FAQ
Questions clients ask first
Do you use templates?
No. We design each site around your content and goals, then build it on a component system so it stays consistent as it grows.
Which CMS will we get?
It depends on who edits the site and how often. We work with WordPress and Shopify, and build custom admin panels when a team needs structured content without a drag-and-drop page builder.
Will we lose our Google rankings when we move to a new site?
Not if the migration is planned. We inventory every indexed URL, keep valuable URLs where possible and set single-hop permanent redirects for everything that changes.
Can you work with our existing brand?
Yes. We extend existing brand guidelines into a web design system. If there are no guidelines, we define the essentials — type, colour, spacing and components — as part of the project.
Related insights
Further reading

10 Signs Your Website Needs a Redesign
Is your website helping your business grow — or holding it back? Here’s how to tell. In today’s digital-first world, your website isn’t just a brochure — it’s your brand’s first impression, storefront, customer service…
4 min read

Why a Slow Website is Costing You Customers (and How to Fix It)
In today’s hyper-digital world, speed is no longer a luxury—it’s an expectation. With attention spans shrinking and competition just a click away, having a slow-loading website can be a silent killer for your business…
4 min read

10 Common Web Development Mistakes That Are Killing Your Conversions
In today’s fast-paced digital world, your website is often the first interaction a potential customer has with your brand. A sleek design might attract visitors, but it’s seamless functionality and user experience that…
3 min read
Let’s talk about your project.
Share the goal, the current state and any constraints. We’ll reply with questions and a proposed approach.