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Growth

SEO & GEO

Be found in search results and cited in AI answers.

What’s included

  • Technical SEO audits and fixes
  • Site migrations and redirect mapping
  • Keyword and topic research
  • Content strategy and on-page optimisation
  • Structured data (schema.org)
  • Local SEO and Google Business Profile

Overview

Why it matters

People now find companies through search results and through answers generated by AI assistants. Both reward the same fundamentals: a technically sound site, clear information about who you are and what you offer, genuinely useful content and authority from other trusted sources.

We cover technical SEO, content strategy and on-page optimisation, and add generative engine optimisation (GEO): structured content, direct answers, consistent company and product information and structured data that answer engines can interpret. We report on rankings, traffic and the enquiries they produce.

Who it’s for

  • Businesses that rely on organic search for enquiries
  • Sites that lost rankings after a redesign or migration
  • Companies entering new markets or categories
  • Brands that want to appear in AI-generated answers about their category

What you get

Deliverables, not vague promises

  1. 01

    SEO audit

    Technical, content and authority review with a prioritised fix list.

  2. 02

    Content plan

    Topics mapped to search intent and to the pages that convert.

  3. 03

    On-page and technical fixes

    Implemented directly when we also manage the website.

  4. 04

    GEO foundations

    Clear entity information, structured answers and structured data.

  5. 05

    Monthly reporting

    Rankings, organic traffic and resulting enquiries.

How we work

How the work is delivered

  1. 01

    Audit

    Crawl, index coverage, content and backlink review.

  2. 02

    Fix

    Technical issues first, because they cap everything else.

  3. 03

    Publish

    Content that answers real questions better than what ranks today.

  4. 04

    Measure

    Rankings, traffic and enquiries, reviewed monthly.

Technology and platforms

  • Google Search Console
  • Google Analytics 4
  • Schema.org structured data
  • Core Web Vitals tooling

FAQ

Questions clients ask first

What is GEO?

Generative engine optimisation: making your content easy for AI assistants and AI search features to understand, trust and cite. It builds on SEO rather than replacing it.

How long does SEO take?

Technical fixes can show an effect within weeks. Content and authority work compounds over months. We set expectations per market and keyword set.

Do you guarantee rankings?

Nobody can honestly guarantee rankings. We commit to the work, the reporting and clear evidence of what is moving.

Related insights

Further reading

SEO & GEO

SEO vs GEO: Which Should You Prioritize in 2025?

Search is evolving faster than ever. For years, businesses have poured time, money, and creativity into SEO (Search Engine Optimization) and it still works wonders. But now, a new player has entered the game: GEO…

5 min read

SEO & GEO

Voice Search Optimization: The Next Big Thing in SEO 2025

In today’s fast-paced, tech-driven world, the way we search for information is constantly evolving. Gone are the days when users typed stiff, robotic queries into a search bar. Now, with the rise of digital assistants…

5 min read

Let’s talk about your project.

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